Social Media isn’t just for uploading cute photos of your cats (though, we do really love all of the funny cat GIFs floating out there) or passive aggressively calling out your frenemies anonymously anymore. When used properly, it can be the most effective tool in your self-promoting arsenal.
Tags: facebook, twitter, promoting, marketing, social media
It is important to treat your viewers and customers engagement on your site like a real face-to-face conversation. If a guy came up and said, "hows the weather?" and you responded "let me teach you how to jump rope," that guy is probably going to walk away from you. Don't let them walk away from your website.
Tags: Content Marketing, E-Book, marketing
Tags: Internet, SEO, blog, "stuck" somewhere in the decision making, Whipp, Whipp List, marketing, online, lead generation, inbound marketing, Whipp guide, 3 steps
Tags: blog, landing page, Whipp, marketing, online, lead generation, inbound marketing, Whipp guide, convert visitors to leads
Five fun info-graphic facts about Pinterest:
Tags: creative firms, design, vintage, style, Whipp, marketing, content, Pinterest facts, online, viral, inbound marketing
Should your company be using social media? We all need it, and it’s constantly changing at hyper speeds. Before your company decides to kick social media out the door, here are a few statistics:
Tags: SEO, design, style, Social Media Explained by Whipp, Whipp, marketing, content, online, lead generation, inbound marketing, Whipp guide
Links are like people. How does a post go viral? Word of mouth (and flash mobs). Think of each link like a mega-phone for your content and start shouting.
Tags: SEO, vintage, style, Whipp, Links, marketing, online, viral, inbound marketing, Keywords
Ralph and Chris, Whipp partners, first began using Diet Coke when they took the Pepsi challenge in 1994 and Coke won. They desperately wanted to get out, but as the rewards points piled up the cost of quitting outweighed the benefit. They are most recently hoping to win a 60’’ plasma HDTV and a pair of Beats headphones. Coke caps, reward prizes, and bottles have begun to fill their offices, and hoarding has become an issue. As the Whipp partners have begun to realize they have a problem, they decided to start their very own, Diet Coke anonymous club.
Tags: design, style, AA, Whipp, google, marketing, online, inbound marketing, Diet Coke Anonymous, Diet Coke
First, if your companies call-to-actions are not remarkable, no one will make it to the landing page. Every marketing firm should understand their homepage is not a landing page. A landing page is a form that can’t be navigated away from. Good landing pages are a valuable asset to your business and produce eligible leads. They keep potential leads reading, engaged and on your site. Remember, a landing page should be deciphered in 5 to 6 seconds. If a person or company does not understand the value of the offer in that time, it may not be a functional landing page. So how should you create a perfect landing page?
Tags: Internet, SEO, design, landing page, Whipp, analytics, google, marketing, content, online, inbound marketing
Companies optimize how their web pages are found by allocating keywords to their pages. Good keywords (and phrases) are relevant and easily found online.
Tags: Internet, SEO, design, online marketing, data tracking, Whipp, analytics, Links, Link boss, google, marketing, content, online, inbound marketing, Whipp guide, Keywords