Twitter has been working its way to the top, 140 characters at a time, for a while now. And there is a right and a wrong way for a business to use it, especially at a conference or meeting. If it is used correctly, it can be a gateway to establishing communication with future clients, customers, or students.
Tags: blog, data tracking, Whipp, analytics, content, Rule tips and tools for live tweeting, lead generation, Conference tweeting, Live tweeting, Admissions staff tweeting, Twitter and Conferences
Companies optimize how their web pages are found by allocating keywords to their pages. Good keywords (and phrases) are relevant and easily found online.
Tags: Internet, SEO, design, online marketing, data tracking, Whipp, analytics, Links, Link boss, google, marketing, content, online, inbound marketing, Whipp guide, Keywords
A news story I was reading this morning on NPR posed a question I think most our followers are interested in; Have we become weather balloons, helping government predict different futures through the web? Ok...I lied, it posed several questions...The next being, how do we observe the world as people, as organizations, and as a general community? Has Facebook and Twitter and other online social media/news feeds taken over? Have we become predictable, traceable, and mathematical creatures? If so, who is watching? Is it better to have predictive advertising or do we want the web out of our cookie-jar?
Tags: Internet, online marketing, data tracking, analytics, google, online, lead generation