Nothing deters internet searchers more than a sloppy, disorganized website. Your landing page is literally your welcome sign to the virtual world, and if it is a shamble of information overload, most visitor will likely pass it over in search of more concise, easy to read sites. In order to create a homepage that is inviting and visually appealing, as well as informative, can be a daunting task, but if managed correctly, can do wonders for your online presence. Here are a few tips in creating a homepage that says everything you need it to, without out overwhelming your audience.
The Whipp Blog
Whipp recently noticed that there is an enthusiastic online outrage for pleat wearers, as if pleats are fanny-packs or the 1980’s prom dress of men’s pants.
In this town, if you're looking for an engagement ring somewhere in the, let's say, $60,000 range, you go to Smithworks. Lewis Smith is pillar of the community, trusted for generations, and a favorite in the zip codes where zip codes mean something. But Lewis wasn't ringing bells in the young-love-first-marriage demo as much as he would like to (second, third, and fourth marriages were still strong) so he asked Whipp to help position him as the premier engagement ring retailer among the town's A-list under 30 set.
Did social media take off and break the blogger hearts? Have Facebook, Twitter, Pinterest, LinkedIn, Google+, and all the other social networks done to blogging what video did to radio? Remember the lyrics? “Video killed the radio star.” Have blogger voices and careers been cut short by social media buzz? Is the era of blogging about to pass? We don’t think so. In-fact, we think the opposite.
Should your company be using social media? We all need it, and it’s constantly changing at hyper speeds. Before your company decides to kick social media out the door, here are a few statistics:
Links are like people. How does a post go viral? Word of mouth (and flash mobs). Think of each link like a mega-phone for your content and start shouting.