The Whipp Blog

Whipp: a behind the scenes photoshoot

Posted by kayla ehrie

The end of October was a perfect time for Whipp to visit Wofford College and have a photo shoot. Watch us invade Wofford’s campus from behind the scenes in this short clip by Whipp.

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Tags: Internet, style, Whipp, marketing, content, online

5 of the Biggest Marketing Failures

Posted by kayla ehrie

Have you ever walked by someone with a really bad tattoo and thought why would they do that? Well in the marketing world, we have witnessed a few things just like that…only these companies were subject to an entire world of judgment, not just a passer-byer on the streets. A round of applause, and a standing ovation are in order, because these companies almost had to plan it to mess up this bad:

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Tags: creative firms, Whipp, marketing, content, online

Marketers are beautiful and 13% know it

Posted by kayla ehrie

In one of the WORST journalistic travesties to EVER occur in the HISTORY of journalistic travesties, a headline in the latest issue of Advertising Age read Marketers Rate Below Politicians, Bankers on Respectability Scale. Whaaaaaat? I know what you’re thinking. MARKETING people are THE SALT OF THE EARTH. The best people I know. TOP SHELF. I know, I know, I thought the same thing. Well, the article goes on to say ONLY 13% of people, including other marketers (35%!!!), think that marketing benefits society. First of all. 13% of you are brilliant. BUT WHAT ARE THE OTHER 87% OF YOU THINKING?

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Tags: Internet, style, Whipp, marketing, content, online, inbound marketing

Whipp's Vintage Vanity

Posted by kayla ehrie

Vintage is a style today, not a way of life. People such as myself who enjoy vinyl records enjoy the subtle hum of the needle on the record. It sounds nice when I don’t mind sitting in my living room, hearing 4 or 5 tracks and then turning the record over.

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Tags: creative firms, design, vintage, style, Whipp, marketing

Of North Korea, CMS and Creative Firms – Reaching a Mass Online Audience

Posted by ralph hilsman

If you run a business, you need a website. This much is already established. If you’ve already got a site but you aren’t seeing the kind of traffic that you think you’re capable of bringing in, you’ve probably come to terms with the fact that you’re going to need a serious revamp or a full on do-over. The good news? Acceptance is the first step. Oddly enough, it’s one that an awful lot of business owners come to slowly, if ever at all. But it’s step number two that’s the most crucial of all: deciding who to hire to help you in that process. Make the wrong choice, and you could end up right back where you started. Make the right choice, and it could be a game changer that might propel your business into the stratosphere.

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Tags: creative firms, wordpress, online marketing, CMS, marketing, online, inbound marketing

Content vs. Design: A Smackdown of Epic Proportions

Posted by ralph hilsman

Step right up – it’s goin’ down. Today, we’re pitting Content against Design in an epic showdown that will decide once and for all exactly which is more important to successful website design. If you’re tired of all the rhetoric and the cries of supremacy from either side, you’ll want a front row ticket to this down and dirty rumble.

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Tags: design, marketing, content, online, lead generation